Renewable energy · Marketing platform
2025 – presentSolar X Canada
High-traffic marketing site for one of Canada's largest residential solar installers: province-specific landing pages, rebate content, lead capture, and CRM-connected quote flows.

- Role
- Web developer
- Timeline
- 2025 – present
- Stack
- Next.jsTypeScriptTailwind CSSHubSpotSEOAnalytics
The challenge
A national installer with 10,000+ completed projects needed a site that ranks for local solar searches across four provinces, explains changing rebate programs clearly, and turns visitors into qualified assessment requests.
What I built
I work on the Next.js codebase that powers the site: province and city pages driven by structured content, rebate and resource sections that are easy for the marketing team to update, and lead forms connected to the CRM so sales gets clean, attributed leads. Ongoing work covers performance, tracking, and conversion improvements.
Key features
- Residential and commercial service pages with province-specific rebate content
- Lead capture and quote flows synced to HubSpot
- Embedded solar calculator entry points
- Core Web Vitals optimization on image-heavy pages
- Analytics and conversion tracking
Screens

